Project Timeline
A structured 16-week program to take you from concept to launch. We work in agile sprints to ensure transparency and progress.
Implementation Plan
Discovery & Design
Laying the groundwork. We start by understanding your goals, analyzing competitors, and creating the visual blueprint for your new digital presence.
- Kick-off meeting & Strategy Workshop
- Sitemap & User Flow Architecture
- Wireframing Key Pages
- High-fidelity UI Design Concepts
- Design Review & Sign-off
Development
Bringing the design to life. Our developers build a robust, responsive, and fast-loading site using the latest web technologies.
- Frontend Component Build
- CMS Integration & Setup
- Interactive Features Implementation
- Mobile Responsiveness Optimization
- Performance Tuning
Content & Population
Filling the frame. We populate the site with your projects, write compelling copy, and ensure every image tells a story.
- Professional Content Writing
- Project Data Migration
- Image Optimization & Gallery Setup
- On-page SEO Implementation
- Internal Linking Structure
Testing & Launch
The final polish. Rigorous testing ensures a flawless launch, followed by training so you can manage your new asset.
- Cross-browser & Device Testing
- Accessibility Compliance Check
- Client CMS Training Session
- Final Snagging & Polish
- Go Live & DNS Propagation
Post-Launch
Growth & Momentum
For Options A and B, our work doesn't stop at launch. We enter a strategic retainer phase designed to build authority, drive traffic, and generate leads.
The Goal
To position SJ Roberts as the dominant construction authority in Shropshire and Mid Wales, ensuring a steady stream of high-value inquiries.
Technical SEO
- Site Health Monitoring
- Core Web Vitals Optimization
- Schema Markup Implementation
- Crawl Error Resolution
Content Strategy
- Keyword Research & Tracking
- New Landing Page Creation
- Blog/News Article Optimization
- Competitor Content Gap Analysis
Authority Building
- Backlink Profile Management
- Local SEO & Google Business Profile
- Directory Citations
- Brand Mention Monitoring
Reporting
- Monthly Performance Reports
- Traffic & Conversion Analysis
- Keyword Ranking Updates
- Strategy Review Meetings
Ready to proceed?
Choose the investment option that aligns with your business goals.